A functionally fashionable fragrance

Marc Jacobs Daisy

Marc Jacobs Daisy

With the near launch of Marc Jacob’s distinctive new perfume, fashionistas all over can prepare to pick a Daisy Duo that’s perfect for spring. The limited edition scent is set to hit the high street at the beginning of next month and this time around the designer has gone all fashionably efficient on us.

The scent entitled ‘Daisy’ isn’t just a sweet smelling fragrance for yours truly but also a clever way to add instant incense to the bedroom, living room, drawer, office or even car. The musk base offers hints of pure vanilla, fresh strawberry, jasmine and gardenia and comes in a novel flower embellished bottle.

The real unique addition to the fragrance however, is the daisy chain style garland that can be placed anywhere in the home. The garland can either be hung as a whole daisy chain to create a stronger scent or as individual daisies, which can be plucked from the chain in order to add a hint of the sweet spring scent to an abundance of places.

The new packaging dons the colour sky blue in the shape of fanciful vinyl petals. This is said to encourage those who wear the perfume to daydream about ‘happy blue skies and bright days’ as well as offer a fresh appeal that is light and perfect for the spring and summer season.

The fragrance hasn’t actually changed in scent, as this is the designer’s best selling fragrance as of yet, the concept and the packaging however have taken new heights in order to provide users with the best experience of this product.

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