Beauty Bus

The brand American Apparel already have an enviable and on trend collection of attire in store and have now decided to go one step further with the introduction of their all new nail polish range.

The brand is renowned for its up beat and unique distinctive range of downtown jersey separates so we can only imagine the new nail polish collection will echo a certain similar style. The LA clothing brand is reportedly set to now take over beauty cupboards as well as closets with its latest introduction of retro-look nail enamels.

The clothes line has a ‘keep-it-local’ philosophy which the new 18 lacquer shades stick too and have been created with all things American Apparel in mind, these inspirations include various elements taken from the many stores and factories of the company. For example the storm-in-a-bottle in Factory Grey has been created with the manufactory floors in mind. A fresh minty green colour, which has been named Office, looks to the accounting department notepads for inspiration.

Both the turquoise-blue Peacock and ballerina-pink Rose Bowl shades are proving to be the most popular shades and are right on trend for spring’s strong, candy-coloured looks. Each polish is priced at a total of £5 each and can be obtained either in store or online, there are also rumours of six more colours being introduced to the range.

With summer fast approaching and an array of pretty sandals staring at us from every shop window, its time to get those toes in top condition. Every year different shades of polish take centre stage. This season has certainly revealed hues of greige to be a huge hit on the catwalk. But now it is almost the summer season and brighter tones in the shape of cool aqua’s, spicy corals, soft nudes and intense high shine blacks are proving to be all the rage.

It’s time to opt for a daring pedicure painted in an over the top statement red or vivid orange. When deciding on a nail polish, you should always aim to purchase a lacquer that contains a high amount of pigment, especially when regarding this season’s trends. The full impact shades of this season are taking over the Sheer shades of last.

Maybelline Express Finish Lacquer in Cherry is one such shade that is perfect for summer and boasts to be extremely quick and easy to apply. This particular polish from Maybelline offers professional salon looking results and promises to dry in an impressive forty seconds. This is the perfect product if you are in a rush but still desire perfect looking nails.

This chip resistant nail polish houses shock control technology and only requires one coat of polish in order to achieve full coverage. The product comes with an ultra precise control-flow applicator which prevents users from making mistakes.

The Maybelline Express Finish Lacquer is priced at £3.49 and can be purchased from all beauty stores that house the Maybelline brand.

This particular grey nail polish comes in a hue or two lighter than most offered on the market and has an extremely reasonable price. The creamy formula is a shiny cement shade and is both gloss and shimmer free so perfectly on trend for the up and coming autumn and winter season

The Xtreme wear polish boasts to be ultra easy to apply and the colour is still noticeable without being to overpowering, this product is therefore suitable for both a daytime and evening look. Just one application of the cement coloured lacquer will achieve an even coverage, for more of a dramatic look two coats can be applied. This product boasts to stay chip free even after a few days of wear.

This product offers both strength and shine and not only comes in the ‘Wet Cement’ shade; Sally Hansen offers an array of high-fashion colours. Each of the thirty nail liqueurs available come complete with an easy to use glide brush, this applicator brush has been designed to provide complete control and comes with an easy to grip handle.
Each of the polishes are free from additives such as Formaldehyde, DBP and Toluene but still convey the appearance of incredible shine when applied to the nails. This unbelievable shine is due to the active ingredient Micro-Shine Complex which aids in creating Reflective Brilliance.

For best results nails should be both dry and clean and the product should be shaken gently prior to application. For maximum shine finish with a top coat from the Sally Hansen collection, this will create non-chip nails that promise to last for days.

zoya matte velvet

After working with numerous matte colour palettes and pigmentation, the beauty brand Zoya have introduced a limited edition collection for autumn 2010. The new range entitled ‘MatteVelvet’ is a collection of three edgy shades including Loredana, Dovima and Post. Post will coat nails in a wine matte shimmer, Dovima offers a black matte shimmer whilst Loredana is a matte shimmer in a gunmetal grey tone.

These subtle shimmer polishes have been designed to appeal to a large clientele from vintage lovers to gothic beauties. Because the colours have been created in an understated matte formula, these polishes are suitable for everyday wear and are right on trend for 2010.

Zoya nail polishes boast to be free of a variety of unsafe and manufactured chemicals such as toluene, camphor, formaldehyde and dibutyl phthalate.
The quick drying formula is extremely easy to apply as each polish doesn’t require a base or top coat. The unique matte formula is an on trend alternative to traditional polish and for best results should be applied to a clean and dry nail surface. Zoya recommend that you use this range in conjunction with Zoya Remove+ prior to application. Remove+ is a three in one nail plate cleaner and polish remover which will prepare nails for a new addition of colour.

This is the newest addition from the Zoya label but the brand also house over three hundred other high-fashion shades, each sold in a 15 ml size, available online and at various beauty counters nationwide.

Healthy looking nails can brighten up the overall appearance of the hands and well cared for hands speak volumes when it comes to determining how a person lives. What you eat is naturally a reflected in the nails so if your diet is largely based on junk foods and fat you can be sure the condition of your nails will be far from strong and healthy.

In order to have healthy looking nails you need to adopt a few basic practices. Without doubt the most important is a healthy diet. In addition to this you need to respect your nails if you want to keep them looking nice. Preventing nail damage is half the battle and this can easily be done by looking at what you do with your nails in the way of tasks. Never use your nails to pick, poke or pry things as this will put them at risk of snags, breakages and weakening.

Try not to bite your nails or pick at your cuticles as this will result in the nail beds becoming damaged. A weakened nail bed can lead to bacteria and fungus developing and growing underneath the nail leaving the nails looking unsightly.

Always use protective gloves when washing, gardening or painting or when using any products that contain harsh chemicals. And most importantly moisturise your nails in conjunction with your hands as often as possible. Clean them regularly particularly behind the nail to avoid bacteria spreading and causing possible infection. If you chip a nail avoid using the teeth to trim it as this will more than often strip the nail right down from the desired length. Whenever you can, treat your nails to a good manicure and preferably at a reputable nail salon.