Beauty Bus

Paul Mitchell has introduced an exciting new product to the brands colour care system. This new product comes in the shape of Platinum Blonde Shampoo and boasts to improve the quality and shine of the hair by creating locks that shimmer, offering cool shades, desirable tones and light-reflecting highlights. These in turn create hair that both feels and looks glamorous, with added lift and body as well as shine.

The Platinum Blonde Shampoo targets four areas and in turn promises to brighten, gently cleanse, cool and add a glow to the appearance of the hair. The properties that make up the formula of this particular product are rich in colour pigments, which aid in highlighting various light shades; these shades include hints of white, grey and blonde tones.

Other active ingredients combat unsightly brassy and yellow-based shades through applying a cooling effect to these particular areas.

The delicate cleansing formula is an extremely mild shampoo that both softens and hydrates the hair; it also injects a hit of moisture into the locks, which in turn creates the illusion of super glossy and healthy looking hair.

This affordable luxury promises salon results without the price tag and guarantees to improve the appearance of the hair after just the first use. The brand produces a range of luxury hair care products which all house similar properties and all aid in creating manageable healthy looking locks.

The various products are available from Paul Mitchell stockists nationwide.

Ego Straighteners

EGO hair care has recently released a pair of professional straighteners, which promise to achieve salon sleek styles.

The straighteners are packaged in a sleek red box and are used exclusively in various high-end salons. The design of the product is both functional and aesthetically pleasing, with a unique ribbed pattern appearing along the plates. The ribbed design fades from red to black and is there to aid users when curling their hair; this product is therefore versatile and can create many styles.

The BIG Ego straighteners boast record heating time and display a temperature gage in order to inform users when the irons are ready to use. The power button also glows when the irons are on.

These particular hair styling irons use the latest technology in the shape of HW2 which states to condition the hair as it styles by using both infra red rays and negative irons to tame any flyaway hairs.

Another appealing feature of these particular irons is the length of the cord, meaning the straighteners can be used freely and doesn’t mean you have to have either the mirror or styling products placed directly next to a power source. The product in fact has an impressive10 foot of cord attached to the iron.

The Ego irons promise a result that is both sleek and of salon standards. They are available at a price of £99.99.